WHAT WE DO

Three things, executed obsessively.

No generic “digital transformation.” We pick the leverage points and ship working systems against them.

  • Process automation

    We map your operation, find the repetitive choke points, and replace them with reliable, observable automations. Same outcome, a fraction of the cost — your team focuses on the work that actually moves the needle.

    60–85% of repetitive ops eliminated. 10–30× faster turnaround.

  • E-commerce

    Shopify builds, conversion-focused redesigns, product feeds, ad ops, and post-purchase flows — wired together so the funnel learns and improves on its own. We've shipped this for our own brands.

    +22% average lift in CVR. <3s LCP across stores.

  • AI agents

    Customer support, lead qualification, internal ops, content production: AI agents wired into your real tools (Shopify, HubSpot, Slack, Gmail, Supabase, n8n). Each agent has clear scope, audit logs, and human fallback.

    24/7 without burning out. <45s median first response.

HOW WE WORK

Operators' principles, not agency theatre.

  • Measurable or it didn't happen.

    Every engagement starts with a baseline number and a target. If we can't prove the lift, we don't ship the work.

  • Operators, not consultants.

    We run our own e-commerce stores. We feel every hour of bad ops. That's why our work is opinionated and pragmatic.

  • Boring tech, surgical AI.

    Most of your stack should be calm, well-monitored automations. AI shows up where judgement matters — and only there.

  • Own your data, own your agents.

    We deliver code, infra, and runbooks you actually own. No black boxes, no vendor lock-in disguised as a SaaS subscription.

Field notes

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Tell us where it hurts. We'll tell you what we'd ship first.

30 minutes. No deck, no consultant-speak. We look at one painful workflow, tell you what we'd automate, and how long it would take.

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